Thoroughly enjoyed our stay. Reception staff very accommodating. The hotel itself is going through some much needed upgrades but our room was clean, comfortable and had all the amenities we expected. The location is good with great sea views but is approx 4 miles down a lovely coastline from Blackpool's attractions. However, there is a fantastic tram system that leaves directly opposite the hotel and takes you straight to them and we made full use of this.There was also entertainment at the hotel - bingo, quiz, singer etc and although we did not eat at the hotel we were told it was nice and reasonably priced. There is parking at the hotel for an extra £3 per day & use of the swimming pool is an additional £2 each per swim or £5 each for a week's pass (under 12's free). Overall, we had a pleasant stay and would stay again.