いとうきゅうえもん

Ito Jiuyouweimen is the old shop of Yuzhi Tea. The following is the introduction to it: Historical origin • Tianbao three years (1832), the first generation of Ito Changyouweimen·Yutao hid in the famous village of Tianyuan Village to start engaged in tea industry, after the second generation of Ito Changyouweimen·Jiusanlang, the third generation of Ito Changyouweimen·Yusong, The fourth generation Ito Doji. In 27 years, the fifth generation Ito Kusan moved to Uji and opened a store, took the word "jiu" in his name, and named the company "Ito Kuyuweimen Head Office of Co., Ltd.". Brand characteristics • Product innovation: Matcha application to a new height, the introduction of innovative products such as Matcha curry, and a variety of seasonally limited tastes of Matcha ice cream. • Hold on to quality: the store uses traditional stone milling technology to ensure the aroma and flavor of each batch of tea. • Expand business: Create another path, take the gift as the main line, adhere to 20 years, become the head brand of matcha gift; at the same time open up online sales, improve the brand awareness. The store distribution is • There are many branches, and the Equality Hospital store next to the National Treasure Uji Equality Institute in Japan is one of its well-known branches. In addition, there are four stores in Gion near Kawaramachi, the bustling street in Kyoto, and there is a clear water shop on the main road leading to Kiyomizu-dera Temple. Cultural significance • As a famous store and a must-see for tourism in Kyoto, Ito Kuiweimen is one of the best places to experience Kyoto Uji Tea Culture, carrying the local traditional culture and historical memory, and also becoming an important window for the dissemination of Japanese matcha culture.

Yuzhi Matcha old shop's beautiful ice cream 🍦 To Matcha Capital Yuzhi must buy a good-looking Matcha ice cream to eat. It is rare to look beautiful and delicious like flowers and it is not sweet, very friendly 🍓 Strawberry ice cream strawberry + raspberry + matcha + chocolate, The sour and sweet real delicious 😋 🍵 Matcha Ice Cream Matcha tastes good, but I still love strawberry taste more.

Ito Jiuyou doorman walked one in this store. The reputation is not as loud as Nakamura Tengji. It looks good. I bought a limited matcha almond milk jelly. It is delicious. In addition to simple meals, there are various desserts of matcha in the store. Come back next time.～

I traveled to Japan during the cherry blossom season in 2015. When I passed by Kyoto, I found two Ito stores. One was at Kyoto Station, but this store only allows take-aways, not dining in. If you take it away, you can only buy matcha rolls or souvenirs. It was a pity if you can't eat in the store. So the two of us struggled for a while and finally decided to go on a spontaneous trip. Fortunately, we bought a JR seven-day pass and went directly to Kyoto Station to take the train to Uji City. After getting off the bus, we followed Google Maps and walked for about ten minutes to get there. We jogged all the way. I heard that the store closed at five o'clock. When we went there, it was already half past four. We were afraid that we would regret not being able to eat. As a result, after entering the store, we saw many locals enjoying matcha desserts, and we felt at ease. After sitting down, the waiter brought the menu. We ordered matcha rolls with matcha milk tea and two cups of matcha parfait. Originally, I wanted to order a cherry blossom-flavored matcha parfait during the cherry blossom season, but the store said it was sold out. Don't mention the tormenting mood when waiting for the long-awaited food in my heart. The first thing that came up was the matcha roll and milk tea. The matcha roll was different from the ones in China. It didn't taste sweet. Instead, the rich matcha had a light bitter taste. Compared to the rich sweet taste of matcha milk tea, the two were really praised. When the matcha parfait came up, the waiter would also give you a small jar with ground matcha powder. If you think the taste is not strong enough, you can sprinkle some powder on the cream. The parfait is really delicious. Matcha lovers really have to come to Uji, the hometown of matcha, to taste it. You won't regret it. The fragrance of the tea was amazing. The combination of cream, dumplings, ice cream and fruits inside, each of which is indispensable, but each of which is not outstanding. All of them together set off such a beautiful dessert, which is really enjoyable.

The main store of Ito Kyuemon is crowded with people, mostly tourists who come here to travel and buy souvenirs, and there are also many Japanese tourists. Various souvenirs and local limited products of Uji are sold here. Whenever I come across xx limited and xx seasonal things, I usually can't resist and buy 5000 yen of tax refund without knowing it... Various Japanese confectionery, biscuits, and chocolates are all very tempting. It is a good choice to buy them back as gifts for friends and family.

When you get out of Keihan Railway Uji Station, you can see the billboard guide. Turn right and go forward 300 meters, but the actual distance seems to be more than 300 meters. Uji is a quiet place, and there are not many people along the way, but when I arrived at this store, I found that there were many people waiting for a seat inside. I don’t know where they came from. Entering the store, the area on the left is the area for buying snacks and tea, and the right is the tea room for eating in the hall. There is a book at the entrance of the tea room. Go up and write your name, number, and ranking number. Then I went to the commodity area on the left to shop. When I came out after buying a circle, my number had passed. The clerk immediately waited for someone to come out and let us in. Let’s first comment on the things I bought in the left area. First of all, it’s expensive. I picked and chose there, and I spent more than 900 yuan unknowingly when I checked out. His duty-free is directly removed from the bill. Among them, raw chocolate and matcha daifuku are not duty-free, and matcha daifuku is very small. Then, let's talk about the taste. Whether it's biscuits, raw chocolate, or pudding tea jelly, they are too sweet for me. After all, if tea is the selling point, the tea fragrance should be slightly bitter and sweet, not super sweet. So after eating the snacks I bought, I didn't think I liked any of them and could recommend them, including the raw chocolate that is said to be better than Royce. I personally think Royce is better and tastes better. I haven't drunk the tea I bought from this store yet, so I won't comment on it yet. There is a tea called Uji Jutsu that combines the Tale of Genji. The Japanese do have ideas for developing surrounding products. There are different teas in it, and there are instructions on how to brew it. Unfortunately, I can't read Japanese. Then I went to the tea room on the right and ordered a popular matcha parfait set that is the same as the model at the door. It looks good, but the taste is average. I also ordered a bowl of noodles, which is green, but I can't actually taste the tea flavor. The fish on top tastes good. His things are really beautiful, but the taste doesn't seem to be as deep as the rumors. I saw a promotional advertisement on the table at the tea house, saying that you can get a discount if you post photos on some social networks that are banned in China. So I posted a photo on Instagram and went to the door to pay. They gave me a 95% discount. The parfait and noodles were just over 100 RMB after the discount. Later, I went to Byodoin and saw that the branch did not have dine-in, but only dim sum and tea. Across the street is Nakamura Tokichi. I will try Nakamura next time I have a chance.

One of the most famous matcha in Kyoto, the main store is in Uji City. I took the Nara Line to eat there. It is really a historic store. I walked in and found that it was a paradise for matcha. I wanted to try all kinds of matcha products. On the right is the dining area, where you can eat all kinds of desserts. I couldn't help myself just by looking at the souvenirs, but because I was in a hurry, I just bought two new products and went to the next stop. The new matcha raw chocolate wafers are very delicious. I regret not buying a whole box! The creative matcha dorayaki is a bit interesting. It is very delicious when it is hot and fresh out of the oven.