2026 Bansko Travel Guide: must-see attractions, popular food, hotels, transport & travel experiences (updated in January)

Day 3 of our road trip. We went for a hike in the Pirin Mountain. The trees and grass were green and brown when we started hiking up the steep, stony path. It started snowing heavily, and we had to turn back as the hike became difficult with the slippery snow-covered path. The snow covered the trees, the path, and the grass, turning everything white. We were fortunate to witness this transformation 😎. After the hike, we took a stroll in the old town and tried Bulgarian cuisine at The House. The food was fantastic 👍🏻

Day2 of road trip - Arrived at Sofia airport, collected my car and drove to Vitosha. It was a beautiful road up the mountain with trees in autumn colors. We were halfway up until it become too foggy and rained so we had to abort the drive up due to safety concerns. Went to our accommodation at Bansko it was a nice local style cosy apartment. Walked around the town but all the shops were closed so the next best choice was the supermarket to buy groceries and cook our dinner at the apartment 😄

#cablecar #bulgaria Bansko is a charming town located at the foot of the Pirin Mountains in southwestern Bulgaria and a top destination for winter sports enthusiasts and nature lovers. Renowned for its world-class skiing facilities and rich cultural heritage, Bansko offers a unique combination of modern conveniences and traditional charm. The Bansko Cable Car, also known as the Gondola Lift, is the town's main attraction. It provides easy access to Bansko Ski Resort, renowned for its excellent slopes and stunning alpine scenery. The cable car is an experience in itself, offering stunning views of the surrounding mountains and valleys. The best time to visit Bansko depends mainly on your interests. For skiing and snowboarding, the winter months from December to April are ideal, with January and February being the peak months. If you prefer hiking, mountain biking or simply enjoying the natural beauty, the summer months from June to September are perfect, offering pleasant weather and lush landscapes. As you ascend in the Bansko Cable Car, you will enjoy panoramic views of the Pirin Mountains. Snowy mountains in winter and green forests in summer provide you with a unique perspective. More than just a means to reach the slopes, this journey is a scenic adventure that offers ample opportunities for photography and nature appreciation.

#churches I recently visited St. Trinity Church in Bansko, and it was a highlight of my trip! ⛪ Nestled in the heart of this charming mountain town, the church boasts stunning architecture and beautiful frescoes that truly capture the essence of Bulgarian culture. Entrance is free, making it an easy stop while exploring the area. The atmosphere inside was peaceful, and I loved taking some time to reflect amidst the beautiful icons and vibrant colors. After my visit, I wandered around the town, enjoying the quaint streets and cozy cafés. I even stopped for a traditional Bulgarian meal nearby, which was delicious and affordable—around 20 BGN. If you’re in Bansko, don’t miss the chance to visit this lovely church; it adds a touch of history and culture to your mountain adventure! #trip #StTrinityChurch #Bansko #BulgarianCulture #MountainGetaway #TravelDiaries

Bansko is a town at the foot of the Pirin Mountains, which are part of Pirin National Park, in southwest Bulgaria. It’s a gateway to numerous ski and snowboard slopes on Todorka Peak, including the challenging Tomba run. Footpaths cross the park’s craggy alpine landscape, home to bears and wolves. The park is also known for the high-altitude Vihren Peak, with forested ridges and striking glacial lakes. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

Bansko is a town at the foot of the Pirin Mountains, which are part of Pirin National Park, in southwest Bulgaria. It’s a gateway to numerous ski and snowboard slopes on Todorka Peak, including the challenging Tomba run. Footpaths cross the park’s craggy alpine landscape, home to bears and wolves. The park is also known for the high-altitude Vihren Peak, with forested ridges and striking glacial lakes. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

Bansko City Park is located next to the city center. The park is located over an area of more than 20 decares and is equipped with all modern conveniences. Fully planted with huge trees and asphalt lanes, the park attracts plenty of people, especially during the hot summer days. There is a small lake with an island in the park, and this island can be reached via a wooden bridge. At the beginning of the park, there is a children playground and a café where everyone can take a rest while his/her children freely enjoy. The interior of the park is totally green, with a number of benches and recreation nooks. The park is also equipped with a fountain, which creates wonderful atmosphere during the summer months. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

At the foot of the Pirin Mountain, this elegant hotel in an alpine-style building is a minute's walk from the Bansko Gondola. The five-star hotel is an oasis of luxury and comfort in Bansko - the most modern winter resort in the Balkans. Discover the beauty of unspoiled nature, magnificent landscapes and endless relaxation. Ideally located right across from the Gondola lift station, the hotel invites guests to experience a luxurious stay at the foot of the Pirin Mountain. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

The House Museum of Neofit Rilski (1793 – 1881), the founder of secular education in Bulgaria and the first Bulgarian encyclopaedist, is situated next to the Holy Trinity Church in Bansko. The building is also known as Beninata kashta (Benin’s House) and was constructed in the 18th century. Benin’s House is located in a large yard surrounded by stone walls and a solid wooden gate. The building is a typical representative of the Bansko fortified houses. It was declared a monument of architectural and constructional significance by virtue of publication in State Gazette, issue No 87 of 1967. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

Velyan’s House in Bansko is located near the central square of the town and the Holy Trinity Church. The building is an example of the architectural style – a fortified house of the Bulgarian Revival Period (end of the 18th century – beginning of the 19th century). It was opened to visitors in 1977. Velyan’s House was built in the 18th century and was a modern two-storey building made of stone and wood. The ground level consists of a cellar and two interconnected hiding places. During the Ottoman rule, many Bulgarians built fortified houses with secret rooms where to hide from the raids of the Turks. A stone staircase in the antechamber to the hiding place connects it to the residential level of the building where the living-room, the drawing-room, the room for women, and the working room are situated. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

St. Trinity Church in Bansko (Bulgarian: Църква Св. Троица) is an Eastern Orthodox church building in Bansko. It is one of the finest examples of the middle and late Bulgarian National Revival church architecture. The church does not impress with its size, but it is a national symbol of the Bulgarian Revival in its period immediately after the Bulgarian National Awakening. For several reasons. The first from awake Bansko was a native of Paisii Hilendarski, author of Istoriya Slavyanobolgarskaya. Second from Bansko is Neofit Rilski. And third, as awake and wealthy residents of Bansko want to be in charge during the Bulgarian Revival, so the construction of this church coincides with the preparation of the Bulgarian Conspiracy of 1835. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

Bansko is a town at the foot of the Pirin Mountains, which are part of Pirin National Park, in southwest Bulgaria. It’s a gateway to numerous ski and snowboard slopes on Todorka Peak, including the challenging Tomba run. Footpaths cross the park’s craggy alpine landscape, home to bears and wolves. The park is also known for the high-altitude Vihren Peak, with forested ridges and striking glacial lakes. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

Tourists have a wide selection of lifts in Bansko: one gondola, two 6-seater and six 4-seater lifts as well as draglifts, including a children’s draglift. All lifts are highly reliable, maintained in an excellent condition. 8 of the 9 lifts are produced by Doppelmayr, an Austrian company that since 2002 has been working in a union with a Swiss group. The Todorka lift is a manufactured by the Italian Leitner Ropeways and has been open since 2015 when it replaced the then 3-seater line. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

Pirin National Park (Bulgarian: Национален парк "Пирин"), originally named Vihren National Park, encompasses the larger part of the Pirin Mountains in southwestern Bulgaria, spanning an area of 403.56 square kilometers (155.82 sq mi). It is one of the three national parks in the country, the others being Rila National Park and Central Balkan National Park. The park was established in 1962 and its territory was expanded several times since then. Pirin National Park was declared a UNESCO World Heritage Site in 1983. The elevation varies from 950 meters (3,120 ft) to 2,914 meters (9,560 ft) at Vihren, Bulgaria's second highest summit and the Balkans' third. The park is situated in Blagoevgrad Province, the nation's southwesternmost region, on the territory of seven municipalities: Bansko, Gotse Delchev, Kresna, Razlog, Sandanski, Simitli, and Strumyani. There are no populated places within its territory. Two nature reserves are located within the boundaries of Pirin National Park: Bayuvi Dupki–Dzhindzhiritsa and Yulen. Bayuvi Dupki–Dzhindzhiritsa is among the oldest in Bulgaria, established in 1934 and is included in the World Network of Biosphere Reserves under the UNESCO Man and Biosphere Programme.[1] The whole territory is part of the network of nature protection areas of the European Union, Natura 2000. Pirin is renowned for its 118 glacial lakes, the largest and the deepest of them being Popovo Lake. Many of them are situated in cirques. There are also a few small glaciers, such Snezhnika, located in the deep Golemiya Kazan cirque at the steep northern foot of Vihren, and Banski Suhodol. They are the southernmost glaciers in Europe. Pirin National Park falls within the Rodope montane mixed forests terrestrial ecoregion of the Palearctic temperate broadleaf and mixed forest. Forests cover 57.3 percent of the parks area and almost 95 percent of them are coniferous forests. The average age of the forests is 85 years. Bulgaria's oldest tree, Baikushev's pine, is located in the park. With an approximate age of about 1,300 years, it is a contemporary of the foundation of the Bulgarian state in 681 CE. The fauna of the Pirin National Park is diverse and includes 45 species of mammals, 159 species of birds, 11 species of reptiles, 8 species of amphibia, and 6 species of fish. #passionpassport #mytripvlog #urbanexplorer #tripblazers #awesomepic #cafe #awesomepic #celebratewithtrip #couplestrip #2023travelwish #passionpassport

#resortstyle #bansko #bulgaria #skiing #food Bulgaria is known for hearty meals but also for their salads! You could go into a restaurant and go through 2 pages of menu and still be looking at salad options. Yes – they love their greens! As we discussed in our Sofia article, Bulgarians enjoy their salads as starters, typically with their local brandy, called Rakia. When eating out, sharers similar to tapas are also quite popular.

#hellochristmas Bansko — Bulgaria’s popular, budget‑friendly ski resort with a lively old town, modern gondola access and good value for skiing, lessons and après‑ski. Highlights - Bansko Ski Area: modern gondola from town to slopes, varied pistes for beginners→advanced, snowmaking on many runs. - Old Town Bansko: cobbled streets, traditional taverns (mehanas), local cuisine and lively atmosphere. - Après‑ski & nightlife: bars, live music, affordable restaurants and après options. - Ski schools & rentals: numerous English‑speaking schools and affordable rental shops. - Day trips & wellness: thermal baths (e.g., Dobrinishte), Rila Monastery and Sofia nearby for cultural trips. Practical tips - Season & snow: main season Dec–Mar (peak Jan–Feb); early/late season varies with snowfall—check reports and snowmaking coverage. - Getting there: nearest major airport Sofia (SOF) ~2–2.5 hr drive; seasonal shuttle buses/minibuses and private transfers available. Plovdiv & Thessaloniki are alternatives (longer transfers). - Lift passes & costs: very affordable compared with Western Europe; buy online or at gondola station. Equipment hire and lessons are inexpensive. - Accommodation: range from budget guesthouses to mid‑range hotels and ski‑in options; book for peak weeks (Christmas, New Year, Feb school holidays). - Safety & conditions: follow piste signs, wear helmet, check weather/avalanche warnings for off‑piste; slopes groomed regularly. - Local etiquette & language: Bulgarian language; English commonly spoken in tourist services. Tipping customary (~5–10% in restaurants). Essentials - Time zone: EET (UTC+2), EEST (UTC+3 DST). - Currency: Bulgarian lev (BGN). - Electricity: 230V, Type F. - Emergency: 112 (general emergency). - Health: basic medical services in town; larger hospitals in Blagoevgrad/Sofia. Packing checklist - Ski gear (or rent): skis/snowboard, boots, poles, helmet, goggles. - Warm layers: base layers, insulated jacket/pants, gloves/mittens, neck gaiter/balaclava, warm socks. - Après & town: casual warm clothes, waterproof boots for walking cobbles, swimwear for thermal baths. - Extras: sunscreen, lip balm, small stash of cash (some places prefer cash), travel/booking confirmations, charger/adapter (Type F). #Bansko #Bulgaria #Ski #BudgetSki #Gondola #OldTownBansko #SkiSchool #AprèsSki #WinterTravel

Bansko speaks the clear, unambiguous language of the fall line. Its mountain is engineered not for mystery, but for motion—a streamlined domain where the purpose of every lift and trail is to facilitate the graceful, repeated arc of a ski turn. The terrain unfolds with a logical elegance. Broad, sculpted boulevards sweep down the mountainside, their consistent pitch and impeccable grooming creating a predictable, almost musical rhythm. This is skiing as measured geometry: the angle of incline constant, the turn radius a matter of choice, the only variable being speed. It is a place to find flow, to settle into the quiet physics of descent without the interruption of flats or navigation. Efficiency is the mountain's creed. Lifts align with runs, minimizing transition and maximizing vertical. The higher stations offer a sharper, colder air and views of the wild Pirin ridges, but the core experience remains below: a clean, focused exchange with gravity. In Bansko, you do not get lost in the mountain; you find yourself in the perfect, repeating symmetry of the downhill run. #Bansko #SkiGeometry #FallLine #GroomedSkiing #PirinMountains #SkiEfficiency #RhythmicDescent #FlowState #AlpineLogic #Carve #SkiDesign #skitrip

Bansko is for the skier who finds a quiet joy in the rhythm of the carve. It is a mountain built not for reckless exploration, but for the measured, satisfying repetition of the turn. The modern infrastructure acts as a direct conduit, funneling you upward to where the work of the snowcats has transformed the Pirin slopes into immaculate, predictable canvases. Here, skiing becomes a study in flow. The runs are broad and purposeful, allowing you to lock into a stance and let the mountain's consistent pitch do the rest. It is a place to hone technique, to build confidence mile after mile on corduroy that stretches toward the valley like a promised path. The higher reaches offer glimpses of off-pitte promise, but the core appeal is this uncomplicated dialogue with the groomed fall line. The experience is clean and focused. You ride up, you carve down, again and again, under a wide Balkan sky. The town waits below with its warmth, but on the mountain, the only call is gravity's, answered with the steady, sweeping arc of skis on snow. Bansko offers the pure, unadulterated pleasure of the descent itself. #Bansko #SkiRhythm #GroomedPerfection #CarveAndRepeat #PirinMountains #SkiFlow #MountainEfficiency #FocusedDescent #SkiTheFallLine #BulgarianSki #PureSkiing #skitrip

Bansko's ski offering is a study in focused, accessible vertical. Centered on the northern face of the Pirin Mountains, it presents a consolidated domain where convenience and consistent conditions prioritize a fluid, uninterrupted skiing experience. The modern gondola swiftly transports you from the town's edge to the primary base at Banderishka Polyana, unlocking a network of predominantly wide, well-groomed motorways that cascade down the mountain. The terrain is a haven for progression: long, forgiving blues for beginners, a substantial array of confident reds for intermediates, and a selection of challenging blacks and off-pitte opportunities from the higher ridges of Todorka for advanced skiers. Modern snowmaking ensures reliability across its lengthy season. The layout is linear and intuitive, minimizing traverse time and maximizing descent. While not the largest interconnected area, its strength lies in its efficiency—you spend less time moving between runs and more time carving on them. The backdrop of jagged Pirin peaks and frequent sunny exposure adds a dramatic, scenic quality to every lap. For skiers seeking straightforward, varied mileage with reliable snow, Bansko delivers a streamlined and satisfying mountain product. #BanskoSki #PirinMountains #SkiBulgaria #EfficientSkiing #GroomedRuns #SkiTerrain #MountainAccess #ReliableSnow #SkiFocus #BalkanSki #WinterSports #skitrip

#skitrip 🎯 Highlights • Hit the slopes of Bansko, Bulgaria’s most famous ski resort — long runs, modern lifts, and a charming old town at the base ⛷️🏔️ • Try Borovets for forest-lined trails and a lively après-ski vibe 🍻🎶 • Explore Pamporovo, the sunniest ski area in Europe, perfect for beginners and cruisy skiing ☀️❄️ • Warm up with traditional Bulgarian comfort food: banitsa, bean soup, and mulled wine in a cozy tavern 🍲🍷 🗺️ Getting There Fly into Sofia Airport and take a shuttle or bus directly to Bansko, Borovets, or Pamporovo 🚐✈️. • Bansko → ~2 hrs • Borovets → ~1.5 hrs • Pamporovo → ~3 hrs Roads are scenic and easy to navigate — winter adventure starts the moment you leave Sofia! 💸 Budget Tips • Bulgaria is one of Europe’s best-value ski destinations — passes, rentals, and lessons cost far less than the Alps 💸❄️ • Swap resort restaurants for local mehanas (taverns) for generous portions at great prices 🍽️ • Booking accommodation just outside the main resort towns saves even more without losing convenience 🏘️ 🧭 Seasonal / Theme Focus: Winter Ski Getaway • Best time: December–March, with reliable snow and festive vibes 🎄✨ • Bansko often hosts events like FIS races, adding extra excitement for ski lovers 🏁 • Après-ski ranges from lively pubs to quiet fireplace lounges — pick your winter mood 🔥🎵 ❤️ Why This Trip Is Special Bulgaria gives you all the snowy fun of a major ski holiday without the hefty Alpine price tag. Think charming villages, friendly locals, scenic peaks, and slopes for every level — a winter escape that feels magical, affordable, and refreshingly authentic ❤️⛷️🇧🇬❄️

#skitrip The best ski resort in Bulgaria and one of the best in Southeastern Europe, offering a unique combination of good value and modern facilities.Bansko has a ski area divided into several main zones, suitable for different levels of ability The only access from Bansko town to the main ski area on the mountain is via the Main Gondola. This is the resort's biggest problem area. During peak season (early January and mid-February) and weekends, lines can be very long, often resulting in a wait time of 1-2 hours.

#skitrip 🎯 Highlights • Carve down the Bansko pistes — panoramic mountain views, wide runs, and a lively old town waiting at the bottom 🏔️🎿 • Try Borovets for snowy pine forests and energetic nightlife — perfect for skiers who love a good party 🎶🍺 • Head to Pamporovo if you want gentle slopes, sunshine, and the friendliest instructors around ☀️⛷️ • Don’t miss a steaming plate of kavarma or warm rakia in a traditional wooden lodge 🔥🍲 🗺️ Getting There Most travelers arrive via Sofia Airport, then hop onto shuttle buses or private transfers straight to the main ski hubs 🚐✈️. • Borovets → quickest access • Bansko → most popular for long stays • Pamporovo → further south but worth it for calm vibes 💸 Budget Tips • Lift passes and rental gear are some of the cheapest in Europe, making Bulgaria a top pick for value seekers 💸🎿 • Choose guesthouses or boutique chalets for budget-friendly comfort 🏡 • Local bakeries sell fresh pastries for just a few coins — ideal pre-ski fuel 🥐☕ 🧭 Seasonal / Theme Focus: Snowy Adventures & Cozy Winter Charm • Peak season: January–February for the best snow ❄️ • Expect crisp mornings, glowing sunsets over the mountains, and lantern-lit streets in the ski towns 🌅✨ • Great destination for families, beginners, and anyone wanting a relaxing winter break ❤️ Why This Trip Is Special A Bulgarian ski trip blends affordability with authentic mountain culture — roaring fireplaces, warm hospitality, and gorgeous slopes. It’s winter magic without the stress, wrapped in charm, comfort, and snowy beauty ❤️🏔️❄️⛷️

#skitrip Day 1: Arrival & Old Town Feel • Fly into Sofia Airport • Shared transfer to Bansko mountain town • Check-in at budget-friendly spa hotel • Walk through cobblestone old town with snowy rooftops • Try Bulgarian grilled meats and soups for dinner Day 2: Ski Slopes Day • Buffet breakfast • Rent ski gear and day ski pass • Wide gentle slopes for beginners and blue/red runs for intermediates • Lunch in a mountain chalet • Afternoon coffee and cake in town • Hot mineral pool spa session in the evening Day 3: Snow Fun Beyond Ski • Optional snowboarding lessons • Snow tubing park fun • Winter horse carriage ride • Wine tasting in a traditional Bulgarian tavern Day 4: Departure • Transfer back to Sofia and return flight

Nestled at the foot of the majestic Pirin Mountains, Bansko offers an outstanding ski experience that combines excellent slopes with rich Bulgarian culture and exceptional value for money. · Extensive & Modern Ski Area: Enjoy over 75 km of well-groomed slopes, serviced by a modern gondola and chairlift system, catering perfectly to beginners and intermediates. · Authentic Mountain Town: Explore the charming Old Town with its cobblestone streets, traditional mehanas (taverns), and stone houses, offering a genuine cultural immersion. · Lively & Affordable Après-Ski: Experience the famous Balkan hospitality with vibrant nightlife, delicious local cuisine, and thermal spas—all at a fraction of the cost of Western European resorts. For skiers seeking great snow, a friendly atmosphere, and an authentic cultural experience without breaking the bank, Bansko is the perfect winter destination. #europetrip

Bansko has earned its reputation as Bulgaria's winter sports capital, offering an unbeatable combination of reliable skiing, vibrant energy, and authentic local character. · Consistent & Varied Terrain: Benefit from extensive snowmaking and a long season on a network of well-maintained runs that cater perfectly to intermediate skiers and snowboarders. · Modern Convenience: Enjoy quick mountain access via a high-speed gondola from the town's edge, along with a wide range of modern accommodations, from hotels to apartments. · Rich Cultural Tapestry: Experience the unique blend of lively après-ski bars, traditional taverns serving local wine and rakia, and the historic charm of the Old Town's Revival-era architecture. Whether you're seeking efficient skiing, great value, or a warm, festive atmosphere, Bansko delivers a dynamic and satisfying European ski holiday. #skitrip

Bansko delivers a complete and authentic Bulgarian ski experience, blending excellent mountain sports with deep cultural charm and legendary hospitality. · Pirin Mountain Majesty: Ski against the stunning backdrop of UNESCO-protected Pirin National Park, with its dramatic peaks and pristine pine forests. · Slopes for Everyone: Progress from the spacious beginner zone to the challenging black runs under the Todorka Peak, all served by modern lifts and snowmaking. · Famous Bansko Atmosphere: Warm up in cozy mehanas with live folk music, savor hearty local cuisine like kapama stew, and explore the town's fascinating museums and stone architecture. More than just a ski resort, Bansko is a gateway to Bulgarian culture and natural beauty, offering incredible value and memories that last long after the snow melts. #skitrip

#hellohalloween Bezbog in Blagoevgrad Province Bulgaria is a peaceful alpine destination that enchants visitors with its stunning scenery and tranquil atmosphere. Nestled in the Pirin Mountains, it is famous for the picturesque Bezbog Lake, surrounded by rugged peaks and lush meadows that invite hiking, photography, and quiet reflection. Trails of varying difficulty lead through pine forests and rocky landscapes, offering breathtaking views at every turn. The area is also ideal for nature enthusiasts, with opportunities to spot alpine wildlife and enjoy the crisp mountain air. In winter, nearby slopes provide skiing and snowboarding, adding seasonal versatility to the destination. Whether seeking an adventurous hike, a relaxing day by the lake, or simply a serene escape into nature, Bezbog offers a memorable experience that highlights the dramatic beauty and peaceful charm of Blagoevgrad Province.

Visitors to Maraya Concert Hall in Saudi Arabia, Maraya The first thing visitors to Maraya see is an architectural marvel that combines depth and simplicity. The vastness of the hall is inspired by the breathtaking expansive landscape surrounding it. "This building proves to you that AlUla can truly amaze you in new ways every day. AlUla's embrace of this building shows how much creativity and uniqueness the region has." AlUla Saudi Arabia.