The agriculture-based economy has transformed into an internationally competitive industrial free market economy. The export value of deer antler, lamb, dairy products and coarse wool is the world's first. New Zealand is also one of Oceania’s most beautiful countries, with a total of about 30 [%] of the country protected. It has 3 World Heritage Sites, 14 National Parks, 3 Ocean Parks, hundreds of Nature Reserves and Ecological Areas.