[2025 Seoul Shopping Mall] Travel Guide for DIOR Seongsu (Updated Aug)

"Dior Holy Water Chris Sunshine ⭐" . Many of you know about Dior Holy Water, right? 👐 Dior, GUCCI and LOUIS VUITTON cafes are popular in Japan, but Korea's Dior Holy Water is a very popular spot, starting from the exterior❣️❣️❣️ If there was a POPUP or something, the exterior would be more flashy and cute, but it was a time when there was no POPUP, so it was just a normal Dior Holy Water😅lol Many people take pictures in front of the exterior, but not many people use the cafe😳🪧 So, it's no exaggeration to say that this was my goal this time! It's the cafe inside! ☕️🤍 This place is pretty hard, and what's hard about it is that it's completely reservation-based, so it's hard to make a reservation🥲 First of all, only people living in Korea can make a reservation (although that's what it says on every website) ↑ So I used my connections to get someone living in Korea to make a reservation for me✌️✨️✨️ The reservation slots for next month open up at the end of the month, but the date they open isn't decided each month, so I have to constantly check the official website at the end of the month💨 Of course, it's in Korean And it's rumored that they fill up quickly, so I think it's safe to make a reservation immediately on the opening day of the reservation slots🤔‼ ️ The cafe opens at 11am every day, so of course I made it at 11am🙏 By the way, even if you make a reservation, you can't get in before 11am, so you have to line up outside until 11am💦 Furthermore, if you miss your reservation by 10 minutes, it will be automatically canceled🤣🤣🤣 But what do you think?💡 Personally, I think it was worth it. It's a space that you can only experience in Korea, especially if you're a holy water! By the way, no matter what latte art you order, it's only star art⭐ I wonder if they do other art only during POPUPs and other times? After the cafe is over, the staff immediately asks if you want to see inside the store😅 If you say you want to see (if you say no, you'll be guided outside), they'll stick to you until you go outside💦 It's really hard to take pictures... So I just took a quick picture and went outside💦 You may need the courage to take pictures even if you feel the silent pressure to go outside if you're not going to buy it. lol #0yentrip

#AsiaTravelRecord If you leave Exit 4 at Seongsu and walk towards the busiest area, you'll come across the familiar Dior, and right in front of it is the super cute dasique flagship store🩷 On the second floor there is [Cafe dasique]😍 Even if it's crowded, you can get a waiting number on the touch panel and they'll notify you by email, so you can enjoy your fill of cosmetics downstairs💄 The cafe has so many cute cakes and sweets that it's hard to choose🥹💕 They ran out of the popular bear cake, so I ordered the equally popular swan cake🦢 It's just so cute!! The meringue was quite sweet, so I should have ordered the pistachio lemon instead lol There are only photogenic spots, so choose your favorite seat and take a photo of your life🧸🎀 📍Location: 5-ga, Seongdong-gu, Seokdong-si 💰Price per person: about 2000 yen #Korean food #Korean cafe #Korea #Korea trip #Cafe hopping

Seongsu-dong (성수역) is a must-have shopping destination in Seoul, South Korea in recent years. There are many large must-buy brands here such as DIOR. You can reserve a day to wander around here. To get to Seongsu-dong, Seoul, the most convenient way of transportation is to take Subway Line 2 to "Seongsu Station". The subway station number is 211. Seongsu Station has four exits, of which Exits 3 and 4 are closest to Seongsu-dong Coffee Street. The following is an introduction to the five most popular shops in Seongsu-dong. 1)Dior concept store Dior's limited-time concept store in Seoul is expected to open until 2024. The exterior design is based on the Dior store at 30 Avenue Montaigne in Paris. The gorgeous decoration and the flowers and plants next to it are definitely a place you can’t miss. If you want to visit the interior, you need to make a reservation on the app in advance, search for Dior Seongsu, and you can reserve a spot for the next month at the end of each month. If you don’t have a reservation at this Dior Cafe in Seongsu-dong, you can wait for a table on site. But there are only four tables, and priority is given to reservations. Address: 7 Yeonmujang 5-gil, Seongdong-gu, Seoul, South Korea 2)Kinfolk Kinkfolk has two branches in Seongsu-dong, which are very conspicuous. The scent of the perfume here is very attractive, and the scented candles also smell very good. The scent test paper is designed with the concept of a postcard, which is very exquisite and definitely worth taking as a souvenir. Although the price of perfume is not cheap, I can’t help but buy it. Address: G/F, 14 Yeonmujang-gil, Seongdong-gu, Seoul, South Korea 3)Dear Dracena Along the way to the Holy Water Cave, I was suddenly attracted by the door of Dear Dracena. In front of me, I saw a soft pink storefront with an old wooden door. In fact, it was a bit out of place on the street, but it was this uniqueness that made me finally walk into this store. Dear Dracena uses natural herbal aromas to create soothing and healing fragrance products, such as shampoo products, hand creams and body care products. The most important thing is that the price is affordable, and the wrapping paper bag is decorated with fresh rosemary herbs, which is very pleasant. Address: 315-56번지 Seongsu-dong 2(i)-ga, Seongdong-gu, Seoul, South Korea 4)Kodak corner shop In the past, Kodak was a film brand. Today, Kodak has transformed into a trendy clothing store. With two floors, Kodak combines nostalgia and trendiness. There are also multiple card booths in the store for everyone to take photos. Address: 316-62 Seongsu-dong 2(i)-ga, Seongdong-gu, Seoul, South Korea 5)Dasique The Dasique brand combines Korean contemporary aesthetics with the latest cosmetics trends. The brand design is mainly pink and heart-shaped, and its star product is Jiugongge eye shadow. The first floor will be a beauty store, the second floor will be a dasique cafe, and the third floor will be a pendant accessories area. There is a full-length mirror at the door for calling in. Address: 49 Yeonmujang-gil, Seongdong-gu, Seoul, South Korea # SeoulGood Place # SeoulFree Travel # Seoul Travel # Seoul Must Go # Korea Travel # Seongsu Cave # Seongsu Station # Korea Travel # Seoul Transportation # 100 Ways to Travel # # Sign up as a hotel test sleeper in September #seoulattractions #seoulitinerary #seoultravel

#Seoul Itinerary Seongsu-dong is one of the most popular areas in Seoul. It is the newest and most visited place by young people in recent years! There are so many different eateries, cafes, boutiques, and more! This time we came to Shengshui Cave mainly for a one-day trip. The following is a recommended itinerary! Morning: At 11 o'clock, I went to the most famous potato and pork ribs soup and queued up. This shop is a long-established one and you can see a lot of people outside the shop. The ribs are very tasty and kimchi is also provided! The amount of pork rib soup is determined by the number of people! You can refer to the menu! It is recommended to come early to queue up and avoid the crowds. Afternoon: After dinner, I went to some boutiques to look at tableware. The designs of those shops were very exquisite! Afterwards, we visited the Dalin Warehouse, which is one of the famous cafes. The furnishings inside are very comfortable, and there is bread provided in the middle! Evening: Of course, go to the most famous Dior to visit the building outside The lighting is very stylish and perfect for a walk after dinner! #trip

#Seoul Attractions A new spot for hipsters to take pictures, Holy Water Cave ❤️ There are many trendy brands, and international brand Dior have opened a 2-year Seoul limited-time concept store Special attention though!! ️ Find what local brands you want to walk, because the holy water cave is very large, the fashion brands are some distance so, if you do not find or go to may be a bit confused 🤣 Worth a trip is also LCDC Seoul, which has 4 floors and is themed in a simple modern fashion style Secondly, the Holy Water Federation, converted with a former chemical factory, is a very large complex cultural space with a unique flavor, with different styles of small brands, bookstores and restaurants🍴 #travel #travelgoodplaces

1. Peaches Dowon Seongsu Address: 9 Yeonmujang 3-gil, Seongdong-gu, Seoul Key Point: Noted Donut is delicious and the stylish interior stands out! Rating: 4 Noted Donut is a takeout only restaurant, so there are limited places to eat 2. Christian Dior Seongsu Address: 7 Yeonmujang 5-gil, Seongdong-gu, Seoul Key Point: See the pretty media art that sparkles at night! A photo spot that no one can pass up Rating: 5 3. Puradak Chicken Seongsu 1st Branch Address: 103, 1st floor, Seongsu-il-ro 10, Seongdong-gu, Seoul Key Point: The owner is friendly and the chicken is delicious Rating: 4 You have to walk a little from Seongsu! I also recommend Logout Exhibition, Heaven Sense, and Door to Seongsu~! #SeoulTravel #HotPlace #Couples #CityTravel #Seongsu

#SeoulInfinityPool Don't miss this Seongsu-dong with many locals when you come to Seoul The whole street is full of coffee and food shops with great aesthetics... There are also many niche designer shops that young Koreans love When you come to Seoul, it is recommended to spend a day to stroll around and take a look at the huge treasures The most impressive thing is the Dior Crystal Palace. The weather is good and the sun is good The whole building is glowing~ The garden at the door is very delicately decorated Because there are too many people, the garden is very delicate and beautiful olive young It is said to be the largest olive young in Korea, with four floors! The first floor is coffee and pop-up area. The second floor is makeup and fragrance. The third floor is skin care, hair care and health care. The fourth floor is cultural and creative home furnishings. It is really great to visit, and the products are very complete! I completely forgot to take pictures when I was shopping hahaha Wear comfortable shoes! The block was transformed from a factory, with many narrow alleys, and walking 20,000 steps is normal. Seongsu-dong Seongsu Station, Subway Line 2, Exit 3 Many stores open at 11:00, so you don’t have to go out too early

📍Location: 29-11 Yeonmujang-gil, Seongdong-gu, Seoul (Seongsu-dong 2-ga, Layer41) ✨ Highlights: The Dior Popup Exhibition at Layer41 in Seongsu-dong showcases Dior's latest collections and archives. Running from October 2024 to January 2025 (dates subject to change), the event features iconic Lady Dior bags, perfumes, clothing displays, and interactive experiences. Blending with Seongsu's trendy vibe, it's a must-visit spot for the MZ generation! (Pro Tip: Free admission, advance reservation required, open from 10:00 AM to 8:00 PM ⏰) 📸 Photo Zone: Snap a picture with the Dior logo display as your backdrop! (Pro Tip: Best time for photos is 3 PM 📷) 🛍️ Things to Enjoy: Purchase limited-edition popup goods (₩10,000–₩50,000) and explore nearby Seongsu cafes. (Pro Tip: Stick to your reservation time ⏰) ✨ Experience the fashion essence of Seongsu-dong at the Dior Popup Exhibition!

The first time I went to Seoul by myself for the first time in 10 years, I was in Seongsu! I didn't know what to do, so I just wandered around! There were so many things to see👀 The popular Fwee has cute cosmetics and cute appearance😍 You can also get freebies, so it's a fun shopping experience! There's also the popular Tambourines! But Tambourines in Seongsu is super crowded, so I recommend going on a weekday or going to the Apgujeong store! There are also other stores like Dior and dasique, so just walking around is fun! I also recommend the stationery store Point of view! For food, I recommend Minari Yukhoe! It seems like there's a line depending on the time of day, but the store is quite large so the turnover may be fast! It's also fun to walk from Seongsu to Seongsu-dong! #Let's go abroad #Seongsu #Seongsu-dong #Songsu shopping #Songsu shopping #Minari Yukhoe #Seoul #Seoul #Seoul trip #Fewee #fweeagit

💞Reason for recommendation: This cafe opens before 11am in Seongsu. Most shops open after 11am, so this is a rare cafe where you can relax until then. 📍Location: 47 Hongwonbangdao, Seongdong-gu, Yeonmujang-gil, Seoul, South Korea

#SeoulCampaign Full of pop-ups Have fun shopping

#HawaiiFlightEvent 🏬 The charm of Dior Seongsu - Located in Seongsu-dong, Seoul, Dior Seongsu is a flagship store that has become a famous night view spot with its gorgeous lights and modern architecture at night. It also operates a cafe and exhibition space! (Tip: Visit between 7-9 PM, free admission ⏰) 📍 Location: 79 Yeonmujang-gil, Seongdong-gu, Seoul 📸 Photo zone - Take a picture with the Dior logo and the illuminated exterior background! (Tip: Use a tripod and take long exposure photos 📷) ☕ Things to do - Dessert at Dior Cafe, shopping for limited edition goods, and exploring the nearby Seongsu cafe street. (Tip: Check the waiting time on weekends ⏰) ✨ Enjoy Seoul's trendy night view at Dior Seongsu! #DiorSeongsu #SeongsudongNightView

#Travel course #Seongsu-dong date course #Seongsu-dong travel #Seongsu #Seoul travel course #Gwangjin-gu travel 🌷 Recommended travel destinations for Seongsu-dong outing travel courses with beautiful flowers in full bloom along with spring 📍Christian Dior Seongsu: 7 Yeonmujang 5-gil, Seongdong-gu, Seoul 📍Opening hours: 11:00~20:00 💖 We introduce ‘Christian Dior Seongsu’ as a Seongsu-dong travel course decorated with various colorful flowers! Feminine flowers that go well with Dior have formed a small garden in front of the building! It’s a great place to take a short walk while looking at the flowers, and to take pictures and leave memories of your Seongsu-dong trip! 🌟 We recommend that you travel around Seongsu-dong in spring!

Some of the places I've visitee during my stay in Seoul Korea -Gangnam Sinsa Area -Seongsu -Jamsil Area#travel -Hanam -Apgujeong and so many more. Its always a good memory and good experience, everytime I travel to South Korea 🇰🇷🇰🇷

#CanadaFlightEvent I visited Dior Seongsu! 🏛️✨ The sensibility of Seongsu and the luxury of Dior meet, making it feel like I've entered a completely different world! 😍💎 The luxurious and sensual design from the exterior was so impressive that I was amazed from the moment I entered. 🎨💕 The interior is full of Dior's unique sophisticated atmosphere, and there are emotional displays everywhere, making it super fun to look around! 🛍️👗✨ It's a space where fashion and art come together, so just walking around is healing! 💛📸 If you want to truly experience the sensibility of Dior, I highly recommend visiting! 💯👌

#CanadaFlightEvent Dior Seongsu, a space full of emotions! 🏙️🛍️ A place where you can truly feel the elegance of Dior in the hip atmosphere of Seongsu! 💎✨ The building itself is like a work of art, so you feel luxurious from the moment you step in! 😆💕 The interior display is also sensational, and each collection is like art, so if you love fashion, this is a place you must visit! 👗🎨📸 Although it is a limited space, it is perfect for experiencing the world of Dior full of emotions. 💯👌 Highly recommended if you want a special experience in Seongsu! ✨

Pretty dior store in seongsu seoul. Looks really special at night with glittering lights on

#JanuaryTravelSupportEvent #SeongsuDior The Dior store in Seongsu has been popular since it first opened! It's usually decorated in white and luxurious colors, but when I visited on Christmas Day, there was a big tree and a large sculpture! There were so many people standing in front of the Dior Seongsu store to take pictures. I looked from afar, but it was still sparkling and gave off a Christmas vibe.

#2024mapped Located in Seoul’s vibrant Seongsu-dong district, Dior Seongsu is a concept store that seamlessly blends French luxury with Korean creativity. • Tips for Your Visit: • Photography: The store’s design offers numerous photo opportunities; however, be mindful of any photography restrictions inside. • Operating Hours: Open daily from 11:00 AM to 8:00 PM.  • Directions: • Address: 7 Yeonmujang 5-gil, Seongdong-gu, Seoul, South Korea.  • By Subway: A 4-minute walk from Seongsu Station (Line 2).  Dior Seongsu is a testament to the brand’s commitment to innovation and cultural collaboration, offering visitors an immersive luxury experience in the heart of Seoul. #thingstodo #myitinerary #koreatrip #photography #couplestrip

Must visit place in Seongsu-dong! Dior Flagship store with beautiful design and also photogenic! Avoid weekend to be less crowded and easy to take a photo with this insta spot✨📸 Don’t forget to visit this place when you come to Seoul!#travel #dior #diorcafe

#KoreaShopping2024 On the second day of my trip to Seoul, I went to Seongsu-dong, a hotspot that is a trend-setting place in Korea and popular among young people. After getting off at Seongsu Station on Subway Line 2, I immediately took a walk around the streets. There are rows of stylish cafes and shops that look like renovated old stores, and you can enjoy just looking at the storefronts. After walking for a while, I came across the Dior building that I often see on social media. There is a large object of a seahorse? It catches my eye. Everyone was taking pictures here. Dior Seongsu 📍Location: 302-11 Seongsu-dong 2-ga, Seongdong-gu, Seoul And then I arrived at "TAMBURINS Seongsu", one of my destinations! It is a stylish building made of inorganic concrete, and the store is in the basement, so I went down the stairs. There are staff members at each corner, such as perfume, balm, hand cream, and hand soap, and they will tell you anything you want. Moreover, the staff there were all-rounders who could speak both Japanese and English. Amazing! TAMBURINS Seongsu 📍Location: 316-7, Seongsu-dong 2-ga, Seongdong-gu, Seoul After purchasing the perfume I liked, I went to my next destination, "AMORE Seongsu". Amore Seongsu is the flagship store of Amore Pacific, a major Korean cosmetics manufacturer. Of course, you can purchase cosmetics and other products, but there is also an experience corner where you can get a skin diagnosis and a beauty class. I visited without making a reservation, so I just enjoyed shopping. This store is also made of concrete and has a nice space♪ AMORE Seongsu 📍Location: 277-52, Seongsu-dong 2-ga, Seongdong-gu, Seoul The town was cute and I had fun shopping~♡

#FritaviWinter There is a Daisyk store in front of Dior in Seongsu, Seoul, Korea, and in the basement there is a perfume shop called Afterblow, which is a sister store of Daisyk. The perfume display in the store is very beautiful, and during the Christmas season the Christmas tree just inside the entrance was very pretty. The perfume is sprinkled onto butterfly-shaped paper, which makes it very photogenic and pretty. I bought two kinds of perfume, and I really like them as the floral scent is gorgeous but not too strong.

#FreeTravellerWinter Right in front of Dior in Seongsu, Korea, is the flagship store of a Korean cosmetics brand called Dejik. During the Christmas season, the store is decorated with Christmas trees and sparkling illuminations, making it very beautiful, and all the stores are photogenic, so I recommend you to visit it when you go to Seongsu. Below Dejik is Afterblow, a perfume brand that is a sister store of Dejik, which is visually cute and has a nice scent.

Seongsu Photo Zone Dior Last year, it was decorated beautifully, so it was popular among both Koreans and foreigners as a photo zone, and it is decorated beautifully this year too! I don't know why it's called a seahorse, but it's pretty because it sparkles, so go check it out! 📍Location: 7 Yeonmujang 5-gil, Seongdong-gu, Seoul #New York Flight Ticket Event #Dior

#ChristmasTravel Cafe Dior Seongsu ⏰ 11:00~20:00 📍 7 Yeonmujang 5-gil, Seongdong-gu, Seoul When it comes to Seongsu-dong, there is Seongsu Dior as a representative photo zone. It is currently decorated beautifully with Christmas decorations, so it is good for taking pictures. Seongsu Dior also operates a cafe. It is said that you can visit the Dior Cafe after making a reservation. Reservations can be made on the Dior Seongsu app and can accommodate up to 4 people. #Seongsu-dongHotPlace #seongsu #CafeRecommendation #DiorSeongsu #Dior #Seongsu #SeongsuHotPlace #Christmas #ChristmasAtmosphere #ChristmasTree #christmas #christmastrip #seoultrip #seoul #seoultravel #tree #dior #treerestaurant #treecafe #seoulchristmas #seoulchristmastree

#0yentravelnovember #0yentravelnovember We lined up at Betong in Seongsu, a popular salted bread specialty store in Korea, before it even opened! They have a wide variety of flavors and they're all delicious, so it's hard to choose, but the truffle salted bread was really good 🥯✨ There are so many flavors, it's recommended to go there on your return day and buy them as souvenirs. *If you're bringing it back to Japan, make sure to choose one that doesn't contain ham! (Meat will be confiscated.) ⁡ ￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣ ⁡ 📍#BETON #베통 ⁡ 🏠315-47, Seongsu-dong 2, Seongdong-gu, Seongwon-do, Seoul 🕐11:00-22:00 🚉Seongsu sta. EXIT3 ⁡ ￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣ 🐈 See my profile here @akanekoh @akaneko_food ⁡ 🐾 See Seoul's reward trip here #AKANEKOinSEOUL ⁡ ￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣ #Salted bread specialty store #Seongsu cafe #Seongsu-dong Cafe #Seongsu Gourmet #Seongsu Lunch #Seongsu-dong Coffee Shop #Korean Salted Bread #Seongsu-dong Cafe #Seongsu-dong Restaurant #Seongsu Cafe #Seongsu Lunch Restaurant #Seongsu-dong Lunch

#koreatrip Tucked away in the heart of Seoul, Seongsu-dong has quickly become one of the city’s most fashionable and artistic neighborhoods. Known as the "Brooklyn of Seoul," Seongsu-dong offers a perfect blend of creativity, urban culture, and contemporary style. Whether you’re a shopaholic, an art enthusiast, or a coffee lover, Seongsu-dong has something special to offer. One of the highlights of the area is its fancy exhibition of stores featuring high-end brands like Dior and Tamburins. These stores are not just places to shop—they are works of art in themselves. With their sleek designs, minimalist interiors, and curated collections, these fashion and beauty stores make for an inspiring shopping experience. Dior’s boutique, in particular, stands out with its modern aesthetic, and Tamburins, a trendy Korean skincare brand, offers a unique blend of beauty and luxury. The artistic vibe of these stores fits perfectly with the neighborhood’s creative energy, making Seongsu-dong a must-visit for fashion-forward travelers. In addition to the high-end boutiques, Seongsu-dong is also home to some of the city’s best cafes. The neighborhood’s café scene is a mix of hip, Instagram-worthy spots and cozy, hidden gems. Whether you’re in the mood for a cup of specialty coffee, a unique dessert, or simply a peaceful spot to relax, Seongsu-dong’s cafes deliver on all fronts. From industrial-style spaces to chic, plant-filled corners, each café offers its own vibe, making it the perfect area to spend an afternoon sipping coffee or chatting with friends. Seongsu-dong also boasts an impressive arts and culture scene, with galleries, murals, and local exhibitions scattered throughout the area. The neighborhood’s blend of industrial charm, trendy boutiques, and creative flair makes it an exciting place to explore and discover. Whether you're window shopping at Dior, grabbing a coffee in a cool café, or simply soaking in the artistic atmosphere, Seongsu-dong is a vibrant and must-visit neighborhood that captures the heart of modern Seoul.

Dior Seongsu-Dong, a new fashion district in Seoul 🇰🇷 This Dior branch is located in the middle of the new fashion district, Seongsu-dong, which used to be a shoe factory district before being developed into a hip area full of restaurants, cafes, and craft fashion shops. It is popular among Korean teenagers. Dior is considered the first brand to set up in the middle of this high street fashion market. #TravelKorea #TravelSeoul #CafeReview #BeautifulPhotoPlaces